Job title: Senior Media Planner
Job type: Permanent
Emp type: Full-time
Salary type: Annual
Salary: negotiable
Job published: 23-09-2025
Job ID: 73872

Job Description

Senior Media Planner (8-Month FTC)
London – Hybrid

About the Role
We’re looking for a highly skilled Senior Media Planner to join a busy marketing and communications team on an 8-month fixed-term contract. This role will be central to shaping and delivering high-impact TV and BVOD media plans, ensuring airtime is used effectively and strategically across multiple channels and international markets.

Working alongside a collaborative media team, you’ll play a key part in raising awareness of upcoming content and campaigns across a diverse portfolio of brands, using your expertise to influence stakeholders, deliver compelling promo plans, and evaluate performance for continuous improvement.

Key Responsibilities

  • Create strategic media plans across TV and BVOD channels, translating wider business objectives into effective promotional campaigns.

  • Oversee the use of promo airtime across UK and international territories, ensuring maximum efficiency and alignment with regional goals.

  • Commission creative assets and manage campaigns from planning through to delivery, responding quickly to changes in scheduling.

  • Collaborate with colleagues across social, PR and paid media to deliver effective omnichannel plans.

  • Produce post-campaign analysis and performance reports, sharing insights and recommendations with senior stakeholders.

  • Maintain strong relationships with external media partners, managing cross-promotion opportunities and briefing them on campaign priorities.

  • Represent the media planning function in business meetings, providing expert guidance and campaign updates.

  • Lead by example as a senior team member, supporting the development of junior colleagues.

  • Drive innovation by suggesting new approaches, testing strategies, and embedding learnings into future plans.

What We’re Looking For

  • Extensive experience planning TV media campaigns, either in a broadcaster or agency setting.

  • Strong understanding of promotional strategies across linear broadcast channels and their adaptation for business objectives.

  • Proven media planning experience in international territories.

  • Experience using audience measurement tools (e.g., TechEdge, BARB, or equivalent).

  • Strong communication skills, with the ability to explain complex data in simple terms.

  • Highly organised with strong attention to detail, able to manage multiple priorities in a deadline-driven environment.

  • Proactive, self-motivated, and collaborative, with excellent stakeholder management skills.

  • Proficiency in Excel and PowerPoint.

  • Experience mentoring or developing junior team members.

Desirable Skills

  • Experience planning and managing BVOD airtime.

  • Background in omni-channel campaign planning (agency or broadcaster).

  • Familiarity with addressable TV technologies (e.g., AdSmart or PromoSmart).

What’s on Offer

  • The opportunity to work on well-known, fast-moving brands.

  • A collaborative, innovative and supportive working culture.

  • Hybrid working arrangements and professional growth opportunities.